Creative Ways To Market Yourself
Here at Big Mouth Marketing, we use our creative, unique minds, and our big mouth’s to generate positive buzz about your business by using cute marketing ideas that won’t consume your marketing budget.
Whimsical and memorable, cute marketing is appropriate for businesses that would benefit from showing off a more creative side. Reach the masses for pennies with marketing techniques that warm the customers’ hearts and bring a smile.
Cute marketing invokes positive, happy thoughts and gives your business a fun-loving look.
Stationery goes a long way in marketing your business. Stationery is needed frequently and it is an easy way to get your business name and logo before potential customers. Creative design projects featuring cute animated-looking bugs or flowers are fun choices. Design business cards that have punch-out corners or letterhead covered with watermarked balloons. Create stickers or whimsical labels with a silly, smiling face and your company name. Place these stickers on your product boxes, bags and materials. Spend some time creating an animated digital signature. Design a signature that glitters, spins or shows a flower poking out of the ground. Use cute e-cards to invite guests to special sales events.
Online marketing is the method to use when you want cheap but cute marketing. With a few employees and basic video equipment like a cell phone or webcam, you can create a silly music video or comical commercial to share on your social media sites. Other cute subjects for an online-marketing campaign are pictures of puppies, camera-loving children and playful employees wearing wigs or over-sized glasses. Give customers a clue about what goes on behind the scenes or what fun events they can expect in the next month. Also consider adding a cutesy blog. There are many professional-looking, yet free blogs out there that you can use to establish a bit of business.
Instead of sending boring mailers to your customers that will likely be thrown away, send creative, yet inexpensive packages. For example, send a pack of small, wrapped gummy bears to clients and include a note that says, “We’ve bearly seen you!” Another cute idea is giving away crafty gifts with purchase like campaign-style buttons that read, “I Vote for ‘so-and-so’!” Sending plain postcards won’t get you much attention but a sending a lunch-sized paper bag with note tucked inside that says, “Lunch is on us!” will get you noticed.
Nothing beats cute products that customers can wear. Wearable marketing tools will give you good advertising not once, but many times. Inexpensive hair ribbons, novelty buttons, and cheap glasses can be cute if designed whimsically. Pick a colorful T-shirt design but stick to one ink color to save money. Show off a cute logo or special message. Hand out T-shirts, wacky headbands or cheap visors at your next special event.